Chinese Market Insights

Baidu Jimuyu Website Builder - a simple way to launch website in China
Baidu Jimuyu Website Builder - a simple way to launch website in China
by Kevin Goodwin
on 2020-09-02

Baidu Jimuyu Website Builder - a simple way to launch website in China

Introducing Baidu’s Jimuyu (基木鱼), a website builder made for Chinese usersJimuyu, the Baidu website builder(a Baidu advertising tool), also known as Jimuyu in English for B2B & B2C businesses to easily build a fast-loading mini website and per... continue reading

ByteDance Brings Opportunities to Content Creators
ByteDance Brings Opportunities to Content Creators
by Luqi
on 2020-08-27

ByteDance Brings Opportunities to Content Creators

 ByteDance, one of the fast growing Chinese internet giant, owns 5 core content platforms, Toutiao, XiGua Videos, Douyin (TikTok), Huoshan, Wukong Wenda (Wukong Q&A). They are already interconnected with video content. Content productio... continue reading

New Revolution Brought by the Chinese Social Commerce
New Revolution Brought by the Chinese Social Commerce
by Luqi
on 2020-08-17

New Revolution Brought by the Chinese Social Commerce

Nowadays, WeChat groups and WeChat Moments on our mobile have become hot spots for various start-ups. On the one hand, it is because of the massive bankruptcy of traditional micro-businesses, on the other hand, it is also due to the emergence of vari... continue reading

Baidu Ads: Helping Education Institutions in Student Recruitment
Baidu Ads: Helping Education Institutions in Student Recruitment
by Kevin Goodwin
on 2020-08-15

Baidu Ads: Helping Education Institutions in Student Recruitment

Nowadays in China, the competition among offline education centres is saturated. This trillions dollar market has formed an unprecedented competitive situation. On the market segments, there is imminent growth in academic training, vocational trainin... continue reading

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Chinese E-Commerce Giants Compete for the Community Shops
Chinese E-Commerce Giants Compete for the Community Shops
by Luqi
on 2020-07-31

Chinese E-Commerce Giants Compete for the Community Shops

In the past two years, major e-commerce platforms have opened chain supermarkets. Jingdong convenience stores, Suning stores, Tmall stores and other mini stores have opened near the communities in China. In addition, the layout of small shops in... continue reading

KPL Started Precise Marketing New Model under National E-Sports
KPL Started Precise Marketing New Model under National E-Sports
by ziyan
on 2020-07-14

KPL Started Precise Marketing New Model under National E-Sports

In 2019, marketing people are all planning sports marketing in 2020 which suppose to have a series of sports competitions  As we went into 2020, the world seems to be out of the established track. All the sports including the Olympic Games, the... continue reading

The Parent Company of Michael Kors, Capri Group, Lost $550 Million in the First Quarter
The Parent Company of Michael Kors, Capri Group, Lost $550 Million in the First Quarter
by Luqi
on 2020-07-07

The Parent Company of Michael Kors, Capri Group, Lost $550 Million in the First Quarter

Capri, the parent company of Michael Kors, lost 11.3% in sales to $1192 million in the fourth quarter ending March 28, with a net loss of $551 million, compared with a net profit of $19 million in the same period last year, according to fashion busin... continue reading

ByteDance into E-commerce, New Situation of Live E-commerce Platform
ByteDance into E-commerce, New Situation of Live E-commerce Platform
by Luqi
on 2020-06-24

ByteDance into E-commerce, New Situation of Live E-commerce Platform

With more than 400 million of the daily active users, TikTok is planning to enter the eCommerce business.There are old e-commerce platforms like Suning, Jingdong and Ali before, and the competition between them lasted a long time. When the e-commerce... continue reading

How to connect leads between WeChat and CRM?
How to connect leads between WeChat and CRM?
by YIVA Digital Team
on 2020-06-03

How to connect leads between WeChat and CRM?

Technically, connect the lead data generated on WeChat to the third-party platform or CRM is not a problem, but the challenge is to identify the sales leads from your WeChat followers.Firstly, we need to clarify that WeChat refers to the WeChat offic... continue reading

Baidu Q2-2020: Baidu App search increased by 28%
Baidu Q2-2020: Baidu App search increased by 28%
by YIVA Digital Team
on 2020-05-28

Baidu Q2-2020: Baidu App search increased by 28%

Since Covid-19 swept the world, Baidu's total revenues reached RMB 22.5 billion ($ 3.18 billion), decreasing only 7% year over year. Baidu's traffic remained robust with Baidu App DAUs (daily active users), reaching 222 million, up 28% year over year... continue reading

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