Chinese Market Insights

#baidu

China's Search Engine Market: Evolution and Trends 2000 to 2025
China's Search Engine Market: Evolution and Trends 2000 to 2025
by YIVA Digital Team
on 2025-07-08

China's Search Engine Market: Evolution and Trends 2000 to 2025

China's search engine market has undergone significant transformations since 2000, shifting from a nascent phase to a mature ecosystem driven by AI, mobile technology, and vertical specialization. This evolution, characterized by four distinct stages... continue reading

Guide to Chinese Search Engines 2025
Guide to Chinese Search Engines 2025
by YIVA Digital Team
on 2025-05-30

Guide to Chinese Search Engines 2025

As global businesses aim to tap into China's vast digital market, understanding the landscape of Chinese search engines becomes paramount. With over a billion internet users, China's online ecosystem offers immense opportunities, but it operates diff... continue reading

Baidu 2021 Q2 MAU grown to 580M
Baidu 2021 Q2 MAU grown to 580M
by YIVA Digital Team
on 2021-08-12

Baidu 2021 Q2 MAU grown to 580M

Baidu MAUs reached 580 million in June and have been on the rise. On their latest financial results, they showed a 77% daily logged-in user rate. Baidu had a very prosperous second quarter with an increase of 20% in total revenues year over year. The... continue reading

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Beginner's Guide On Baidu: How to Start Advertise on Baidu
Beginner's Guide On Baidu: How to Start Advertise on Baidu
by Luqi
on 2021-05-24

Beginner's Guide On Baidu: How to Start Advertise on Baidu

With more than 500 million Internet users, China is has been the world’s largest online market. Their largest Chinese search engine, Baidu, has 407 million users, with around 78% share of the entire Chinese search market. Since being founded in 2000,... continue reading

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Understanding the Chinese Search Engine Landscape
Understanding the Chinese Search Engine Landscape
by Luqi
on 2021-04-28

Understanding the Chinese Search Engine Landscape

Search engine marketing is one of the leading ways to put your business in front of millions of internet users, and Chinese search engine marketing should be a top priority for Chinese digital marketing solutions.Although Western businesses have more... continue reading

How to use Baidu Baijiahao to maximize your business revenues?
How to use Baidu Baijiahao to maximize your business revenues?
by Luqi
on 2021-02-18

How to use Baidu Baijiahao to maximize your business revenues?

An excellent marketing platform is its ability to understand marketing better than the salesperson.With the popularity of new media today, business owners and brand marketers understand that data transmission and customer relationship management are... continue reading

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Why Should I Get Verified Baijiahao Account?
Why Should I Get Verified Baijiahao Account?
by Luqi
on 2021-02-16

Why Should I Get Verified Baijiahao Account?

Many brand marketers often fall into a misconception that they pay too much attention to the production of the brand content but ignore the most important part of the marketing endeavour, which is the efficiency of content distribution. If brands are... continue reading

3 Marketing Integration Features from Baidu Baijia to Boost Sales
3 Marketing Integration Features from Baidu Baijia to Boost Sales
by Luqi
on 2021-02-09

3 Marketing Integration Features from Baidu Baijia to Boost Sales

One of the major drawbacks of traditional marketing is to connect marketing and sales. Even if the marketing campaign makes a great impact in a short time, but the effort spent on the campaign plus the time spent on converting leads often doesn't bri... continue reading

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How Baidu brings marketing growth to the brand in 2021?
How Baidu brings marketing growth to the brand in 2021?
by Luqi
on 2021-01-11

How Baidu brings marketing growth to the brand in 2021?

The economy in 2021 is driving the power of consumption towards digitization, brand personality and product efficiency. The report relies on the precise insights of Baidu search big data, Baidu index and stargazing chart to fully present nationa... continue reading

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How much does it cost to advertise on Baidu?
How much does it cost to advertise on Baidu?
by Kevin Goodwin
on 2020-11-24

How much does it cost to advertise on Baidu?

What is the price of Baidu advertising? To do Baidu promotion, you first need to understand the Baidu advertising process, which can be simply divided into two steps: first, account opening, and then the campaign promotion. Baidu advertising price:1.... continue reading

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