Chinese Market Insights

#social media

Social Apps in China Are Optimistic about the Metaverse
Social Apps in China Are Optimistic about the Metaverse
by ziyan
on 2023-01-30

Social Apps in China Are Optimistic about the Metaverse

Mark Zuckerberg has made the biggest empty promise about the "Metaverse", as Facebook, which renamed Meta, spend USD $10 billion in 2021 trying to develop metaverse software and hardware, and launched the VR social platform Horizon. But, desperately,... continue reading

How To Write Catchy Headlines on We-media in China
How To Write Catchy Headlines on We-media in China
by YIVA Digital Team
on 2021-01-12

How To Write Catchy Headlines on We-media in China

Nowadays, “We-Media” (aka. citizen media or individual media, 自媒体) is very popular in Chinese users' digital life. People use social media platforms such as WeChat, Weibo, Douyin (Tiktok), Zhihu, Xiaohongshu, QQ or others as their “We-Media” platf... continue reading

10 WeChat marketing strategies, which one is the best for you?
10 WeChat marketing strategies, which one is the best for you?
by vivian
on 2019-04-25

10 WeChat marketing strategies, which one is the best for you?

Many social media managers know that: "Certain social media activities can quickly boost certain KPI in short period of time in general ". However, they often doubt "Which activities suits to which products?" and "Which activity is bet... continue reading

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