Chinese Marketing Insights & News

Baidu advertising

by Luqi
on 2020-10-31

How Much Do I Need To Invest on Baidu Advertising?

How Much Do I Need To Invest on Baidu Advertising?

We understand that estimating the cost of Baidu advertising can be difficult for non-Chinese speakers, and Baidu is frequently changing its prices. Let’s talk about Set-Up Fees!The amount of marketing deposit greatly varies the benefits you rece... continue reading

by Luqi
on 2020-10-22

Tips to launch a successful Baidu Paid Advertising Campaign in China

Tips to launch a successful Baidu Paid Advertising Campaign in China

Baidu Advertising Rules First, you need to study The Advertising Regulation in China. Below you will see a list of the biggest changes that were made as a result of this law. Misleading Content false or misleading content is strictly prohib... continue reading

by Luqi
on 2020-10-21

Tips to Rank Better on Baidu With Technical SEO

Tips to Rank Better on Baidu With Technical SEO

China is the most populated country on the planet and boasts more than 640 million internet users. Any marketers are willing to put in the time and effort into launching a successful digital marketing campaign into China, the rewards should be optimi... continue reading

by Luqi
on 2020-10-15

How to Drive Cost-Effective Campaign Result via Baidu Advertising

How to Drive Cost-Effective Campaign Result via Baidu Advertising

Do we all know the main reasons why advertisers favour Baidu to promote their products or services to Chinese consumers? One of the significant reason is that Baidu has the biggest search market share across both desktop and mobile in China. Baidu do... continue reading

by Luqi
on 2020-10-14

Three Ways To Get The Chinese Keyword Ideas from Baidu

Three Ways To Get The Chinese Keyword Ideas from Baidu

SEO (search engine optimization) is one of the best long-term strategies to bring traffic to your website. Improving Baidu keyword research quality can bring your business more traffic. These are the types of keywords for your reference: Ge... continue reading

by Luqi
on 2020-09-10

Dominate O2O marketing in China by Investing in Baidu Advertising- Steps you need to know to set up your campaign

Dominate O2O marketing in China by Investing in Baidu Advertising- Steps you need to know to set up your campaign

What is O2O (offline to online) marketing ?O2O is a broad concept digitising offline commerce. Offline retailers and service providers leverage internet technologies, data and traffic to attract consumers and improve operational efficiency. This coul... continue reading