Chinese Marketing Insights & News

e-commerce

by Luqi
on 2020-09-08

How International Brands leverage on live stream commerce to boost sales in China

How International Brands leverage on live stream commerce to boost sales in China

The China e-commerce market is brimming with opportunities, but it is not an easy one to navigate. Brands need to be equipped with the right information, tools and partners to make their e-commerce venture in China a successful one – especially given... continue reading

by
on 2020-06-30

Chinese tech giants’ new market: street vendors

Chinese tech giants’ new market: street vendors

One night, it was an ordinary walkway in a residential compound in an eastern suburb of Beijing. The next night, it was a night market. Days later, it was gone again. For a short while, dozens of stalls were set up along a walkway inside the communit... continue reading

by Luqi
on 2020-06-24

ByteDance into E-commerce, New Situation of Live E-commerce Platform

ByteDance into E-commerce, New Situation of Live E-commerce Platform

With more than 400 million of the daily active users, TikTok is planning to enter the eCommerce business.There are old e-commerce platforms like Suning, Jingdong and Ali before, and the competition between them lasted a long time. When the e-commerce... continue reading

by Valeria
on 2019-10-31

Pinduoduo Is Now The Second Largest Chinese E-commerce Platform

Pinduoduo Is Now The Second Largest Chinese E-commerce Platform

In last Thursday's trading, Pinduoduo’s shares rose 12.56% and closed at 39. 96 U.S. dollars, with a market value of 46.448 billion dollars, making it the fourth-largest Internet company in China, after Alibaba, Tencent and Meituan. This time, the ri... continue reading

by Valeria
on 2019-09-15

Jack Ma has retired, and a new era of value is coming up

Jack Ma has retired, and a new era of value is coming up

01One afternoon in 2006, this should be an afternoon remembered by history.Mr. Ye Maozhong smoked a cigar and chatted with three big men - If more people had heard this conversation, there would have been more billionaires in China.Ye always said: "T... continue reading