Chinese Marketing Insights & News

retail

by Valeria
on 2019-10-17

The raise of "He" Economy in China

The raise of "He" Economy in China

Someone joked in China saying that the current consumer hierarchy looks like this: Women > Children > The elderlies > Dogs > Men. It seems impossible to talk about "equality between men and women" in consumer market, but is this real...

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by Valeria
on 2019-10-15

Blind Box Game is Coming - Claiming to Growth 39 Times in Value

Blind Box Game is Coming - Claiming to Growth 39 Times in Value

In recent years, ‘Blind Boxes’ have become popular among young generation in China's top cities such as Beijing, Shanghai, Guangzhou, and Shenzhen. So, what are Blind Boxes? The Blind Boxes are filled with a cute doll toy with different themes. The r...

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