Chinese Market Insights

Chinese Market

10 Tips for Social Media Management
10 Tips for Social Media Management
by Xu Chen
on 2021-09-17

10 Tips for Social Media Management

1. Breaking the cognition is the “Attraction” It is critical to maintaining "reverse thinking" when conducting social media operations. It is necessary to break som... continue reading

China UnionPay to Integrate WeChat and Taobao App
China UnionPay to Integrate WeChat and Taobao App
by Luqi
on 2021-09-15

China UnionPay to Integrate WeChat and Taobao App

What is UnionPay?UnionPay is a financial services institution headquartered in Shanghai, China. It mainly provides inter-bank payment and settlement services and has its own online inter-bank transaction clearing system.In August 2021, China’s payme... continue reading

Game Industry Trends in China H1 2021
Game Industry Trends in China H1 2021
by Xu Chen
on 2021-09-13

Game Industry Trends in China H1 2021

The overall performance summary of China's game industry in H1 20211. The official launched National Identity Verification Platform and the improvement of the Game Industry-standard System had helped the continued protection of the youngsters. 2.&nbs... continue reading

Baidu 2021 Q2 MAU grown to 580M
Baidu 2021 Q2 MAU grown to 580M
by YIVA Digital Team
on 2021-08-12

Baidu 2021 Q2 MAU grown to 580M

Baidu MAUs reached 580 million in June and have been on the rise. On their latest financial results, they showed a 77% daily logged-in user rate. Baidu had a very prosperous second quarter with an increase of 20% in total revenues year over year. The... continue reading

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How is China's Internet Industry Changing in 2021
How is China's Internet Industry Changing in 2021
by Luqi
on 2021-07-22

How is China's Internet Industry Changing in 2021

Innovation is one of the keynotes of China's future economic development, and high-pressure law enforcement in the field of intellectual property rights will become a norm. Chinese Internet industry has entered a new world, a new order has been forme... continue reading

China Market: How to make unicorn Gen-Z consumer brands
China Market: How to make unicorn Gen-Z consumer brands
by Luqi
on 2021-07-13

China Market: How to make unicorn Gen-Z consumer brands

Since 2020, the new consumer investment and financing in the primary market have changed. According to IT Orange statistics, the amount of investment and financing in China's new economy consumer sector is at nearly CNY 19 billion, with as many as 12... continue reading

How Brands Tap Into the Booming HER Economy In China?
How Brands Tap Into the Booming HER Economy In China?
by Luqi
on 2021-07-07

How Brands Tap Into the Booming HER Economy In China?

Female Marketing is the hot topic in 2020. In recent times, “HER Economy” is the dominating trend in the market and a viral topic for every business. In 2020, with the help of a variety of shows and TV dramas, this trend has developed into a mat... continue reading

Top 5 Tips for China's Tourist Industry in 2021
Top 5 Tips for China's Tourist Industry in 2021
by Luqi
on 2021-07-06

Top 5 Tips for China's Tourist Industry in 2021

We’ve all realized that Covid-19 has changed travel forever. Even after countries get their infection rates low enough and their vaccination rates high at this point, travel will be different as we move forward. Businesses that want to target Chinese... continue reading

5 Tactics to Start Your Marketing on Red (Xiao Hong Shu)
5 Tactics to Start Your Marketing on Red (Xiao Hong Shu)
by Luqi
on 2021-06-27

5 Tactics to Start Your Marketing on Red (Xiao Hong Shu)

People love to shop online, buy stuff, share reviews and post stories on social media. Imagine all of these features wrapped in one, here you get XiaoHongShu (小红书)! XiaoHongShu (aka. Red, Little Red Book) provides an all-in-one solution with both... continue reading

Make Your Mobile App To The Great China
Make Your Mobile App To The Great China
by Luqi
on 2021-06-26

Make Your Mobile App To The Great China

China is becoming an important target for businesses and startup founders around the world. The challenge to enter the Great China Market is the budget and the cultural difference. The mobile app and web app market is not any different when it i... continue reading

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