Chinese Market Insights

Advertising

Annual Insight Report on China's Online Advertising in 2021
Annual Insight Report on China's Online Advertising in 2021
by Luqi
on 2021-12-14

Annual Insight Report on China's Online Advertising in 2021

According to the survey of iResearch in China, more than 50% of advertisers believe that the COVID-19 pandemic in 2020 will have a great impact on marketing. However, they think the impact of the COVID-19 pandemic on social life is gradually weakenin... continue reading

How Do Brands Do Well in Content Marketing?
How Do Brands Do Well in Content Marketing?
by Luqi
on 2021-12-03

How Do Brands Do Well in Content Marketing?

Top brands in China generally have a set of well-established content marketing strategies. With well formulated and engaging content, the customers can follow, discuss and share the content on major social platforms to amplify the brand value. In the... continue reading

Getting Started with Marketing Advice for China
Getting Started with Marketing Advice for China
by Luqi
on 2021-09-13

Getting Started with Marketing Advice for China

Using proper digital marketing strategies in China can ensure that brands reach not only consumers through B2C but also valuable partners through B2B tools.From search engines to social media platforms combined with the funnel approach, YIVA Digital... continue reading

Tap into Strategic Baidu Advertising in China
Tap into Strategic Baidu Advertising in China
by Luqi
on 2021-08-16

Tap into Strategic Baidu Advertising in China

The Chinese market has one of the best opportunities available for businesses to expand the success of their brand around the globe, while Baidu advertising options present brands in China with rich digital marketing rewards.... continue reading

SEO Requirements : Baidu Optimization Tactics For B2B Marketers
SEO Requirements : Baidu Optimization Tactics For B2B Marketers
by Luqi
on 2021-05-08

SEO Requirements : Baidu Optimization Tactics For B2B Marketers

What makes Baidu optimization so unique is that it comes with different rules due to heavy censorship by the Chinese government. Optimizing for Baidu entails creating high quality and quantity content, fulfilling Baidu-specific technical SEO requirem... continue reading

SEO Tactics to Get More Voice Searches on Baidu
SEO Tactics to Get More Voice Searches on Baidu
by Luqi
on 2021-05-05

SEO Tactics to Get More Voice Searches on Baidu

With a population of over 1.3 billion, China is quickly becoming a global leader in creating and using advanced technology. One tool, in particular, has seen dramatic user growth in the last decade: voice search. China is leading the way when it come... continue reading

Why should we use Sogou ads to market in China
Why should we use Sogou ads to market in China
by Luqi
on 2021-05-03

Why should we use Sogou ads to market in China

There are some ways for a user to be redirected to the Sogou program for his or her searches.Sogou can help us to achieve outsized traffic from Sogou input, QQ browser, Sogou browser, qq.com also as Sohu. com. it's also reached formal cooperation wit... continue reading

Chinese Search Engine Market 2021
Chinese Search Engine Market 2021
by Luqi
on 2021-02-25

Chinese Search Engine Market 2021

In 2020, Tencent's acquisition of Sogou is a significant move of internet giants competing in Chinese search market. In July 2019, ByteDance upgraded its search division, enabling it’s previous "news search" to "full web" search across all ByteDance... continue reading

3 Marketing Integration Features from Baidu Baijia to Boost Sales
3 Marketing Integration Features from Baidu Baijia to Boost Sales
by Luqi
on 2021-02-09

3 Marketing Integration Features from Baidu Baijia to Boost Sales

One of the major drawbacks of traditional marketing is to connect marketing and sales. Even if the marketing campaign makes a great impact in a short time, but the effort spent on the campaign plus the time spent on converting leads often doesn't bri... continue reading

TAGS:

How To Use XiaoHongShu to brand for your business and get Maximum ROI ?
How To Use XiaoHongShu to brand for your business and get Maximum ROI ?
by Luqi
on 2020-12-05

How To Use XiaoHongShu to brand for your business and get Maximum ROI ?

Xiaohongshu was founded in 2013. Xiaohongshu focuses on the beauty and fashion domain, a platform for people to post and share shopping tips, product reviews and lifestyle stories.Xiaohongshu has developed into a trustworthy source that can provide s... continue reading

TAGS