Chinese Marketing Insights & News

iphone11

by Valeria
on 2019-10-27

From 4G to 5G, China's Mobile Phone Market, Who Can Stand Out?

From 4G to 5G, China's Mobile Phone Market, Who Can Stand Out?

5G is coming.The mobile phone industry pattern is changing again. When we look back standing at every turning point, there will be multiple factors that affect the trend of an enterprise or a brand, including its own technology, innovation, and how t... continue reading

by Valeria
on 2019-09-25

Survey: Apple's brand rank dropped to 24th in China

Survey: Apple's brand rank dropped to 24th in China

According to Bloomberg, a latest annual survey of Chinese consumers' attitudes shows that Apple's brand reputation has dropped from 11th one year ago to 24th this year. However, it ranked 5th before 2017. At the same time, Apple's biggest competitor,... continue reading