
What's Baidu In-Feed Ads
News Feed Ads is a native advertisement interspersed in the information flow of Baidu app, Baidu homepage, Baidu Forum (Tieba), Baidu mobile browser and other Baidu network. First of all, let's have a look the coverage of Baidu In-feed ads:600 millio...
- News Feed Ads is a native advertisement interspersed in the information flow of Baidu app, Baidu homepage, Baidu Forum (Tieba), Baidu mobile browser and other Baidu network.First of all, let's have a look the coverage of Baidu In-feed ads:
- 600 million Baidu users
- 100 million daily active users
- 3.5 billion Baidu Forum daily PVs
Where can users see your In-feed ads:
- Baidu App
Your ads will be displayed in the information flow of Baidu App.- Baidu Forum (Tieba)
Your ads will appear in the Baidu Forum recommendation streams and post streams.- Baidu Mobile App homepage
Your ads will be displayed in the Baidu homepage recommendation streams on the mobile side.- Baidu Browser
Your ads will be displayed in the recommendation streams of Baidu Browser homepage.
Ready to Apply These Insights?
Talk to our China marketing experts and get a strategy tailored to your brand.
Related Articles

618 Shopping Festival 2025: A Strategic Shift in A Digital Shopping Ecosystem in China
The mid‑year 618 Shopping Festival has evolved far beyond a simple discount event. This year, it became a strategic showcase highlighting how Chinese e-commerce is redefining itself through smarter spending, advanced tech, high‑impact content, policy...
19 Jun 2025

China Car Market Report 2023H1
In recent years, China's automotive industry has experienced fast transformation. Technological alliances and partnerships becoming an increasingly focus in each brand's strategy.
3 Oct 2023

How to Write Better Chinese Ad Copies
When writing creative ad copy for the Chinese market, we need to closely consider the audiences, the culture differences, the brand proposition, the product features, creatives and the user journeys. Different products and user journeys caused differ...
28 Sept 2023
